Find out if ChatGPT, Perplexity, Gemini and Claude can understand, cite and recommend your organization.
We diagnose your AI visibility before we
sell AEO.
Answer seven questions and identify whether ChatGPT, Perplexity, Gemini and Claude can understand, cite and recommend your organization, or whether your entity signals are incomplete, conflicting or missing.
When you complete the diagnostic, your anonymous result is sent to us. If you contact us afterwards, your result is linked to your enquiry.
High-value buyers increasingly use AI systems to research, compare and shortlist organizations. If your entity layer is incomplete, AI systems may misunderstand you, ignore you or recommend someone else.
Source: Frase →
Source: Ahrefs →
Source: Adobe Digital Insights →
Machine First AEO
framework.
The AI Visibility Diagnostic is based on the Machine First AEO framework by Stefan Petschinka. It evaluates whether an organization has the entity clarity, structured data, external signals and answer architecture AI systems need to understand, cite and recommend it.
Still not sure
how AI understands you?
Can't my existing SEO cover this?
No. SEO optimizes for Google's crawler and ranking algorithm. AEO operates on a completely different layer: machine-readable entities, structured data, verified external signals and knowledge graph relationships.
A site can rank number one on Google and still not exist for ChatGPT or Perplexity. The two require separate, parallel approaches. SEO and AEO are complementary, but one does not replace the other.
What happens if a competitor gets AEO and I don't?
AI systems can recommend your competitors by name, specialty and location while you remain unmentioned. Every AI-generated answer that names a competitor instead of you can be a lead you never see.
At high deal values, even a few lost inquiries can exceed the value of a full AEO implementation.
I'm not mentioned in ChatGPT at all. Is that fixable?
Yes. Absence in AI systems usually points to incomplete entity signals, missing or broken JSON-LD, weak Knowledge Graph signals or conflicting external sources.
That is exactly where Entity Building starts. The goal is not to force a specific answer, but to give AI systems clear, consistent and verifiable signals.
Is AEO only relevant for large organizations?
No. AEO is most valuable where individual clients have high value, regardless of company size. A specialist clinic, a boutique law firm, a luxury developer, or a solo consultant with enterprise clients all benefit more from AEO than a large e-commerce company with low order values.
The question is not how big you are. The question is: what does one missed client cost you?
How long until results are visible?
AEO results become visible as soon as AI systems draw on new or changed information for their answers. When that happens differs by system and by query: in our projects, Google AI Mode has shown changes within hours. For JUNO PORTALS, ChatGPT cited Crunchbase as its source.
When a language model answers without web search, the answer rests on its training knowledge. OpenAI documents this distinction explicitly: with Search, ChatGPT can access and cite current web sources; without Search, the answer is based on what the model learned during training.
richresults.ai makes sure the entity is clearly built and the relevant information is in place so that AI systems correctly understand, classify, cite and recommend it.
Ready to find out
how AI understands
your entity.
Your diagnostic result shows where your entity signals are strong, weak or missing and what ChatGPT, Perplexity, Gemini and Claude need in order to understand, cite and recommend you.